The article examines basic directions of strategy of economical systemic modernization at the regional level, studies the problem to pick up the conceptual approach to regional development. The author proves the necessity of creating a system of indicators to measure the competition of industrial markets in the region, considers a production-territorial clusters as the basic category in creating regional strategies and competitive advantages. The conclusion about the necessity to form regional industry databases on the basis of comprehensive models of quality and competitiveness of individual enterprises and industrial complexes is made.

Key words: system modernization of the economy, industrial strategy in the region, regional industrial markets, region’s competitiveness, competitive advantages, territorial-production cluster, techno-economic model, quality assessment.