Scientific journal "The News of Altai State University". 2006 #2(40). Sociology.

Scientific journal of the
theoretical and applied
researches

Print ISSN 1561-9443
On-line ISSN 1561-9451

Issues list
	Content of 2(40) 2006
		Economy
		Jurisprudence
		Psychology
		Sociology

2(40)

2006

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A.V. Kovalyova

The efficiency of a social advertising: the experience of the measuring

The article considers the problems of efficiency of social advertising, the results of sociological research are analyzed.

Full text at PDF, 41Kb. Language: russian.

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