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Scientific journal of the
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The News of Altai State University
Print ISSN 1561-9443
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Content of 2(12) 1999
Economy
Jurisprudence
Sociology
 
2(12)1999
Economy

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A.I. Ternovoy, K.I. Ternovoy

Strategy of organisation development: targets, problems, decisions

The paper discusses some issues in theory and practice of strategy forming in the sphere of organisational development at the agro-industrial complex, treated, together with marketing, as the determining part of the corporative strategy. The vertical complex integration of a bread-baking company, producers of materials and food consumers is displayed in a schematic diagram. The paper discloses one particular sequence of priority arrangements to implement the vertical integration mechanism within the scope of the CANBAN system.

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